Real FiG Advertising + Marketing provides a full range of marketing and communications services to companies in the Denver area and around the country.

In partnership with Real FiG, Lift PR + Communications built and implemented a publicity campaign for the National Cycling League (NCL) targeting local, national and cycling media contacts, developing and distributing a press release announcing the new professional cycling league’s inaugural season race schedule, prepping staff for and arranging interviews and earning broadcast, print and online media coverage.

At the conclusion of the campaign, Lift PR + Communications earned NCL 52 pieces of coverage totaling more than a half-million estimated views.

MEDIA COVERAGE

Cycling Weekly | Miami Nights take the win at thrilling Denver NCL Cup

Denverite | Professional cyclists from ten co-ed teams will compete at Dick’s Sporting Goods Park this Sunday. Here’s what you need to know

The Denver Gazette | Get to know the Denver Disruptors of the National Cycling League

Westword | Denver Team Looking to Dominate in Local Race for New Pro Cycling League

KDVR FOX31 | Professional cycling returns to Denver

Axios Denver | New pro cycling league races through Denver

5280 Magazine | Is the National Cycling League and Its Denver Branded Team About to Revolutionize Bike Racing?

Colorado Community Media | Denver Disruptors bicycle racers to roll through Commerce City: National Cycling League event will bring big competition to the city in August

The Denver Gazette | National Cycling League coming to Dick's Sporting Goods Park in August

PRESS RELEASE

PR Newswire | National Cycling League’s Second Race of Inaugural Series Set for August 13 in Denver